The 30Sixty Tech Edge: Where Vision Meets Strategy
About The Founder
Rashida Khilawala
Founder & Director | 30Sixty Tech
FMCG GTM Strategist Business Consultant TEDx Speaker Author of 'Thriving Entrepreneur'
Rashida Khilawala is a dynamic entrepreneur and a visionary leader with 17 years of cross-industry experience spanning every vertical. As the Founder & Director of 30Sixty Tech, she has been instrumental in shaping go-to-market (GTM) strategies for FMCG brands, ensuring seamless market entry, distribution, and brand growth.
A firm believer in sustainable business scaling, Rashida advocates for strategic investments and timely collaborations over the myth of “zero-investment startups.” Her expertise in brand strategy, communication, and leadership is backed by advanced certifications from MICA (Strategic Branding & Communication), the University of Michigan (Organizational Leadership), and Lean Six Sigma (Green Belt).
Beyond entrepreneurship, Rashida is a celebrated author, with multiple books guiding startups and business leaders:
Thriving Entrepreneur (Editions 1 & 2) – A roadmap for aspiring entrepreneurs to navigate challenges and build sustainable ventures.
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Launch and Scale – A practical guide to transforming an idea into a scalable business.
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Seeding Mantras for Success (Series of 9 books) – A unique blend of entrepreneurship and beej mantra wisdom for holistic growth.
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Rashida’s thought leadership has earned her global recognition:
TEDx Speaker – Sharing insights on entrepreneurship and strategic business growth.
LAJA Talks Speaker – Empowering women entrepreneurs with her journey and expertise.
Dadasaheb Phalke Award for Motivational Entrepreneurship – Honored for her impactful business mentorship.
Visionary Women’s Award 2025 – Honored for her disruptive and eclectice business ideologies and approach
International Award for Authoring ‘Launch and Scale’ – Recognized for her invaluable contribution to business literature.
HerStory Inspiring Women Entrepreneurs Award – Celebrated for her influence in the startup ecosystem.
With a passion for helping brands thrive, Rashida’s expertise lies in creating customized GTM strategies, leveraging social media, influencer marketing, and distribution networks to ensure market success.